A supermarket trip may soon look different, thanks to electronic shelf labels Penn In the News NPR A supermarket trip may soon look different, thanks to electronic shelf labels Santiago Gallino of the Wharton School says that retailers can benefit from the increased productivity enabled by digitized shelf labels. Research: Customer referrals are contagious Penn In the News Harvard Business Review Research: Customer referrals are contagious Research co-authored by Zhenling Jiang of the Wharton School suggests that customer referrals are particularly valuable in their ability to bring in more referrals. Stores are more subdued in observing Pride Month. Some LGBTQ+ people see a silver lining in that Penn In the News Associated Press Stores are more subdued in observing Pride Month. Some LGBTQ+ people see a silver lining in that Barbara Kahn of the Wharton School says that brands are dropping their spotlight on Pride Month products, though support isn’t disappearing entirely. Trader Joe’s tiny coolers are selling like hot cakes. Why and how do products go viral? Penn In the News CNN Trader Joe’s tiny coolers are selling like hot cakes. Why and how do products go viral? Jonah Berger of the Wharton School says that trends often go viral for low-cost public consumables. Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Penn In the News Economic Times Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Cait Lamberton of the Wharton School says that consumers increasingly expect corporations to pick up pieces of the student debt crisis where other social services are failing. The downside of delayed gratification Penn In the News The Wall Street Journal The downside of delayed gratification A study co-authored by Jonah Berger of the Wharton School suggests that spirals of delayed gratification can take a toll on emotional, physical, and financial well-being. Starbucks sales are slumping. Is it a bellwether for the economy? Penn In the News ABC News Starbucks sales are slumping. Is it a bellwether for the economy? Cait Lamberton of the Wharton School says that Starbucks has to fundamentally rethink the value they offer so they don’t become a quick-service fast-food place. Why Corporate America is keeping quiet on abortion Penn In the News CNN Why Corporate America is keeping quiet on abortion In a Q&A, Cait Lamberton of the Wharton School discusses the changing winds of corporate activism and the dilemma business leaders find themselves in with abortion. Wawa marks a 60th anniversary milestone Penn In the News Axios Wawa marks a 60th anniversary milestone Barbara Kahn of the Wharton School says that Wawa’s endurance has been fueled by authenticity, a fun name, and its offering of fresh quality foods. That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout. Load More
Research: Customer referrals are contagious Penn In the News Harvard Business Review Research: Customer referrals are contagious Research co-authored by Zhenling Jiang of the Wharton School suggests that customer referrals are particularly valuable in their ability to bring in more referrals. Stores are more subdued in observing Pride Month. Some LGBTQ+ people see a silver lining in that Penn In the News Associated Press Stores are more subdued in observing Pride Month. Some LGBTQ+ people see a silver lining in that Barbara Kahn of the Wharton School says that brands are dropping their spotlight on Pride Month products, though support isn’t disappearing entirely. Trader Joe’s tiny coolers are selling like hot cakes. Why and how do products go viral? Penn In the News CNN Trader Joe’s tiny coolers are selling like hot cakes. Why and how do products go viral? Jonah Berger of the Wharton School says that trends often go viral for low-cost public consumables. Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Penn In the News Economic Times Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Cait Lamberton of the Wharton School says that consumers increasingly expect corporations to pick up pieces of the student debt crisis where other social services are failing. The downside of delayed gratification Penn In the News The Wall Street Journal The downside of delayed gratification A study co-authored by Jonah Berger of the Wharton School suggests that spirals of delayed gratification can take a toll on emotional, physical, and financial well-being. Starbucks sales are slumping. Is it a bellwether for the economy? Penn In the News ABC News Starbucks sales are slumping. Is it a bellwether for the economy? Cait Lamberton of the Wharton School says that Starbucks has to fundamentally rethink the value they offer so they don’t become a quick-service fast-food place. Why Corporate America is keeping quiet on abortion Penn In the News CNN Why Corporate America is keeping quiet on abortion In a Q&A, Cait Lamberton of the Wharton School discusses the changing winds of corporate activism and the dilemma business leaders find themselves in with abortion. Wawa marks a 60th anniversary milestone Penn In the News Axios Wawa marks a 60th anniversary milestone Barbara Kahn of the Wharton School says that Wawa’s endurance has been fueled by authenticity, a fun name, and its offering of fresh quality foods. That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout. Load More
Stores are more subdued in observing Pride Month. Some LGBTQ+ people see a silver lining in that Penn In the News Associated Press Stores are more subdued in observing Pride Month. Some LGBTQ+ people see a silver lining in that Barbara Kahn of the Wharton School says that brands are dropping their spotlight on Pride Month products, though support isn’t disappearing entirely. Trader Joe’s tiny coolers are selling like hot cakes. Why and how do products go viral? Penn In the News CNN Trader Joe’s tiny coolers are selling like hot cakes. Why and how do products go viral? Jonah Berger of the Wharton School says that trends often go viral for low-cost public consumables. Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Penn In the News Economic Times Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Cait Lamberton of the Wharton School says that consumers increasingly expect corporations to pick up pieces of the student debt crisis where other social services are failing. The downside of delayed gratification Penn In the News The Wall Street Journal The downside of delayed gratification A study co-authored by Jonah Berger of the Wharton School suggests that spirals of delayed gratification can take a toll on emotional, physical, and financial well-being. Starbucks sales are slumping. Is it a bellwether for the economy? Penn In the News ABC News Starbucks sales are slumping. Is it a bellwether for the economy? Cait Lamberton of the Wharton School says that Starbucks has to fundamentally rethink the value they offer so they don’t become a quick-service fast-food place. Why Corporate America is keeping quiet on abortion Penn In the News CNN Why Corporate America is keeping quiet on abortion In a Q&A, Cait Lamberton of the Wharton School discusses the changing winds of corporate activism and the dilemma business leaders find themselves in with abortion. Wawa marks a 60th anniversary milestone Penn In the News Axios Wawa marks a 60th anniversary milestone Barbara Kahn of the Wharton School says that Wawa’s endurance has been fueled by authenticity, a fun name, and its offering of fresh quality foods. That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout. Load More
Trader Joe’s tiny coolers are selling like hot cakes. Why and how do products go viral? Penn In the News CNN Trader Joe’s tiny coolers are selling like hot cakes. Why and how do products go viral? Jonah Berger of the Wharton School says that trends often go viral for low-cost public consumables. Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Penn In the News Economic Times Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Cait Lamberton of the Wharton School says that consumers increasingly expect corporations to pick up pieces of the student debt crisis where other social services are failing. The downside of delayed gratification Penn In the News The Wall Street Journal The downside of delayed gratification A study co-authored by Jonah Berger of the Wharton School suggests that spirals of delayed gratification can take a toll on emotional, physical, and financial well-being. Starbucks sales are slumping. Is it a bellwether for the economy? Penn In the News ABC News Starbucks sales are slumping. Is it a bellwether for the economy? Cait Lamberton of the Wharton School says that Starbucks has to fundamentally rethink the value they offer so they don’t become a quick-service fast-food place. Why Corporate America is keeping quiet on abortion Penn In the News CNN Why Corporate America is keeping quiet on abortion In a Q&A, Cait Lamberton of the Wharton School discusses the changing winds of corporate activism and the dilemma business leaders find themselves in with abortion. Wawa marks a 60th anniversary milestone Penn In the News Axios Wawa marks a 60th anniversary milestone Barbara Kahn of the Wharton School says that Wawa’s endurance has been fueled by authenticity, a fun name, and its offering of fresh quality foods. That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout. Load More
Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Penn In the News Economic Times Brands like Burger King and Coke use scholarships to capture Gen Z’s attention Cait Lamberton of the Wharton School says that consumers increasingly expect corporations to pick up pieces of the student debt crisis where other social services are failing. The downside of delayed gratification Penn In the News The Wall Street Journal The downside of delayed gratification A study co-authored by Jonah Berger of the Wharton School suggests that spirals of delayed gratification can take a toll on emotional, physical, and financial well-being. Starbucks sales are slumping. Is it a bellwether for the economy? Penn In the News ABC News Starbucks sales are slumping. Is it a bellwether for the economy? Cait Lamberton of the Wharton School says that Starbucks has to fundamentally rethink the value they offer so they don’t become a quick-service fast-food place. Why Corporate America is keeping quiet on abortion Penn In the News CNN Why Corporate America is keeping quiet on abortion In a Q&A, Cait Lamberton of the Wharton School discusses the changing winds of corporate activism and the dilemma business leaders find themselves in with abortion. Wawa marks a 60th anniversary milestone Penn In the News Axios Wawa marks a 60th anniversary milestone Barbara Kahn of the Wharton School says that Wawa’s endurance has been fueled by authenticity, a fun name, and its offering of fresh quality foods. That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout. Load More
The downside of delayed gratification Penn In the News The Wall Street Journal The downside of delayed gratification A study co-authored by Jonah Berger of the Wharton School suggests that spirals of delayed gratification can take a toll on emotional, physical, and financial well-being. Starbucks sales are slumping. Is it a bellwether for the economy? Penn In the News ABC News Starbucks sales are slumping. Is it a bellwether for the economy? Cait Lamberton of the Wharton School says that Starbucks has to fundamentally rethink the value they offer so they don’t become a quick-service fast-food place. Why Corporate America is keeping quiet on abortion Penn In the News CNN Why Corporate America is keeping quiet on abortion In a Q&A, Cait Lamberton of the Wharton School discusses the changing winds of corporate activism and the dilemma business leaders find themselves in with abortion. Wawa marks a 60th anniversary milestone Penn In the News Axios Wawa marks a 60th anniversary milestone Barbara Kahn of the Wharton School says that Wawa’s endurance has been fueled by authenticity, a fun name, and its offering of fresh quality foods. That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout. Load More
Starbucks sales are slumping. Is it a bellwether for the economy? Penn In the News ABC News Starbucks sales are slumping. Is it a bellwether for the economy? Cait Lamberton of the Wharton School says that Starbucks has to fundamentally rethink the value they offer so they don’t become a quick-service fast-food place. Why Corporate America is keeping quiet on abortion Penn In the News CNN Why Corporate America is keeping quiet on abortion In a Q&A, Cait Lamberton of the Wharton School discusses the changing winds of corporate activism and the dilemma business leaders find themselves in with abortion. Wawa marks a 60th anniversary milestone Penn In the News Axios Wawa marks a 60th anniversary milestone Barbara Kahn of the Wharton School says that Wawa’s endurance has been fueled by authenticity, a fun name, and its offering of fresh quality foods. That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout. Load More
Why Corporate America is keeping quiet on abortion Penn In the News CNN Why Corporate America is keeping quiet on abortion In a Q&A, Cait Lamberton of the Wharton School discusses the changing winds of corporate activism and the dilemma business leaders find themselves in with abortion. Wawa marks a 60th anniversary milestone Penn In the News Axios Wawa marks a 60th anniversary milestone Barbara Kahn of the Wharton School says that Wawa’s endurance has been fueled by authenticity, a fun name, and its offering of fresh quality foods. That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout. Load More
Wawa marks a 60th anniversary milestone Penn In the News Axios Wawa marks a 60th anniversary milestone Barbara Kahn of the Wharton School says that Wawa’s endurance has been fueled by authenticity, a fun name, and its offering of fresh quality foods. That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout. Load More
That spare change you donate at checkout is adding up to millions for charities Penn In the News NPR That spare change you donate at checkout is adding up to millions for charities Cait Lamberton of the Wharton School says that customers may feel manipulated and resentful when prompted for charitable donations at checkout.